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Snapchat sees spike in 1-star reviews as users pan the ‘My AI’ feature (techcrunch.com)
263 points by mmq on April 24, 2023 | hide | past | favorite | 206 comments



> They’re surprised to learn that Snapchat’s AI knows their location, for example, and can use that information in its responses, even if they’re not sharing their location on the Snap Map. In a way, the AI bot is surfacing the level of personal data collection that social media companies do in the background, and putting it directly in front of the consumer. As it turns out, that’s not a great selling point

So the 1 star is for inducing cognitive dissonance. I shall not be reminded that you know where I am and what I do 24/7!


I wouldn't say it's cognitive dissonance, but rather, it's people becoming informed that their (implied) privacy choices aren't being respected.

The (albeit false) implication, is that when you're not sharing your location, /you're not sharing your location/.

These people likely believe that their location is private and only used when they /explicitly/ enable location sharing features. To us, that's obvious - to the lay person, it's not. It's an extremely common (and gross) dark pattern.


,,To us, that's obvious''

I'm not so sure. I'm completely unable to keep in mind the amount of companies that get my data and what data they are getting, when they are getting / using it, and how.

It's not just out of control, but impossible to even imagine.


How did you get yourself into that state?


Is this a genuine question? To ask this must mean you either don't realise all the tracking that is happening via your phone and web browsing unless you explicitly block it or you explicitly block every possible opportunity to be tracked and put continuous effort into staying anonymous. In the case of the latter, you know the answer because it would simply be not spending that time and effort, which isn't the top priority of most people, nor should it be.


You don't get into that state, it's the default result of being tracked as surreptitiously as companies can get away with.


Dunno about that. Seems like the kind of thing where people would have to be using services that explicitly do that crap.

eg Google, Facebook, etc.

People not using those services seem to be doing ok. :)


Hubris aside, it was established as early as 2008 that Facebook collects data on non-users for so called 'shadow profiles.'

Zuckerberg himself indirectly confirmed this: https://web.archive.org/web/20211006190710/https://www.getre...


You don't have to use services for google or facebook to track you through your face or being tagged in your relatives and/or friends accounts.

I kept getting the "eyes rolling look" when I mention my partner and other relatives friends I don't want them to post pictures of me online and I have very little way to make sure they don't. The only way is to refuse being photographed and basically avoid social events. You shouldn't have to be forced into antisocial behavior to make sure you aren't being tracked.

And I am only talking about photos, there are many other ways to be tracked and identified.


> The only way is to refuse being photographed and basically avoid social events.

Depending on where you live, you'll still be on probably dozens if not hundreds of security cameras as you go about your day.

It reminds me about the furor over so-called "glassholes" who filmed people while wearing Google Glass. People were outraged when they saw that they were being filmed with cameras that were right in their face, but don't care the that dozens of (mostly invisible) security cameras film them daily.


If you have literally any credit card, bank account, loan, property, a car, a single amazon purchase, starbucks rewards, I absolutely guarantee that you have a profile that’s being sold for ransom by any number of those providers. The title companies, credit reporting agencies alone also automatically get that information and subsequently sell that as well. If you buy any real estate or own any business, there are dozens if not hundreds of companies whose sole purpose is to scrape all that public government data and subsequently sell that to third parties. Yes, there are dark patterns involved.


You don't have to use Google for Google to have ~half of your emails. https://mako.cc/copyrighteous/google-has-most-of-my-email-be...

Google have been so far good stewards of your data so nothing to worry about.


In addition to other comments: Using Google, Meta (with Instagram and WhatsApp), Snapchat, TikTok and whatnot is the default state for big parts of the world.


Many services just bundle the crap. Smart phone app, and websites, are often using third party libraries which bring huge developer convenience and other benefits - and they also imply tracking the user.

https://www.consumerreports.org/privacy/how-facebook-tracks-...


er do you not use a search engine?


Duck Duck Go, and now sometimes Kagi


How could a user of these services know that they're not being tracked when using them?

We only have their word to go on, and absolutely no way to verify, afaik.


That's a decent point.

But are you saying there's no difference between known bad actors (Google, FB, etc) and DDG / Kagi?


By existing in this current era. Facebook, for example, has been found to keep profiles on people who are not yet registered in their service.

https://en.wikipedia.org/wiki/Shadow_profile


By browsing the web probably.


How is it obvious? Other than nebulously creepy ads about conversations I have. How and why did an app on my phone know my location without me providing it?


If you use any phone with a SIM card that is connected to a tower just for signal, not even data, you're already trackable. You can go up to application level, but the house of cards starts crumbling from cell towers first.


A cell tower could be used to triangulate your position, but we're talking about an iOS app not being run by your phone company. This is why we have security features in iOS, at least in theory!

If you do not have location sharing enabled, how could a company running an app know about you? I can think of things like

- the cell phone company is selling your location info to the company, that has your phone number via SMS

- Guessing based on EXIF data from previous posts and previous location service usage ("you're probably where you always are")

Is there something else I'm missing? The point here is we are talking about an app on your phone (not some Apple service or the phone company) knowing where you are


I don't know what permissions an app might be using, but if they can access your wifi network they can read the names of the access points around you and feed them to massive databases that list every access point and what its location is to get a very good idea of where you are (within the distance of the range of your nearest wifi routers).

If it has access to bluetooth it can do the same thing, except companies also make heavy use of bluetooth beacons so that they have fixed points to log you at. The range on some beacons is so far that you couldn't even see them but others can log your location within a foot or so. Stores use bluetooth beacons to track where customers in their building walk, how fast they walk, what direction they go, where they stop, what they stop in front of, and how long it was until they started moving again. They can uniquely identify your device and keep detailed maps your movements over time.

If you give an app access to your camera they can see whatever is around you, scan your own selfies and pictures for clues, and even access your microphone. People have been able to get a location from ambient sound alone but there are also audio beacons that are used to track you which broadcast sound outside the range of human hearing.


Don't forget about the IP address.


Of course your phone/OS knows your location, but that doesn't mean it's ok to share that info without your permission. It you configure Snapchat to not share your location then it should not be sharing it with OpenAI via "My AI".


Right, but apps should not have that data.

If location is not enabled, or is not permitted for that application, they shouldn't have that data.

IP addresses are a thing of course, and VPNs can help marginally but not entirely.


The degree of precision that can be achieved using this data over a longer period of time is uncanny.


Kids are taught about online safety. To them it feels creepy when some app knows their location when they have disabled location tacking, and rightly so. Very poor decision by Snap for a product marketed for kids.


Canada used to have a Manufacturer's Tax that was hidden to consumers in the price of goods they purchased.

A Prime Minister came along with a Finance Minister who strongly believed that Canadians should see where their money was going. So they took that Manufacturer's Tax and turned it into a highly visible revenue neutral replacement called the Goods and Services Tax.

People were furious about the GST. His government lost the next election by a landslide. All because someone thought people should see where their money was going.


Not knowing the exact cost of things you’re buying is ridiculously annoying. When I travel to Europe or Asia it’s such a pleasure to buy something and it’s actually the advertised price. Add to that the fact that since advertised prices tend to be round numbers, in the US you end up with prices like 4.13 and end up with a bunch of pennies as opposed to just paying 4 bucks in most other countries.

Also, the whole “know where your money is going” is a highly ideological argument. I know where my money is going when the highly publicized tax rates are changed in a budget. In most countries news organizations will spend weeks every year, if not months, discussing the expected changes in the budget.

In the meanwhile, I have absolutely 0 idea what percentage of the money I’m paying to buy a coke is going to pay lobbyists and politicians to ensure they can continue using HFCS, and preventing proper labeling from being implemented, or what percentage of the money goes into advertising to ensure kids (and I stay hooked onto Coke), or what percentage of my money goes to ensure they get primary access to all the water in a region already suffering from drought, etc.


In Europe, the price of goods for something like 4.13 would be more 4.5, if not 4.95.


Why?


Well the 4.95 is because the buyer thinks of it as 4 plus something while the seller thinks of it as 5 minus a little.


I understand that, but the Foobar8568 is saying "The price is 4 + tax in the US, so it'd be 4.95 in Europe." Why wouldn't it be 4 in Europe if the European price has tax already included? Why would the European vendor add on an extra .95?

I assume Foobar8568 is saying the cost per unit is 4, and the price with or without tax is derived from there, but there's no reason to believe that's the case. The cost of something and the price shops charge for it are largely unrelated. The cost might be 1, and the shops might just add on 3 for profit. In the US the sales-without-tax pricing means they can get away with adding on 3 plus an extra .13 for tax. In Europe it might be the case that they can't, and the profit for the shop is a little less because VAT comes out of their cut instead of something extra the buyer pays.

We don't know. We can't know. The point here is that there shouldn't be an automatic assumption that the US way is better, and that including the tax in the price would lead to higher prices. I believe that's what Foobar8568 was implying.


Yes this is perfect. To me, it's $5. A round figure.

$4.13 is just silliness.


Or perhaps because it was poorly implemented and made it harder for customers to know what their total would be before reaching the cash register.


This is interesting, but after further research, the history looks a bit more complicated.

From an article published in the Canadian Tax Journal, written by an attorney [1]: "The GST was introduced in 1991 as a 7 percent VAT, replacing the federal sales tax (FST). The FST was a manufacturers’ sales tax, which applied at 13.5 percent at the wholesale level to a limited number of goods and which was almost entirely invisible to consumers.

"The GST applies to most supplies of property and services in Canada, and is imposed on the purchaser. The key feature that makes it a VAT is that most businesses can claim refunds, by way of input tax credit, for most or all of the GST that they pay on purchases."

In addition, a Government of Canada publication also explains that GST does not apply to exports, in contrast to its predecessor [2]:

"The GST is a sales tax which applies to final consumption at a fixed rate of 7%. Whereas the former FST was a hidden tax on the manufacture of goods, including those exported for foreign consumption, the GST is a visible tax on the value added at each stage of production and distribution of goods and services – which makes it a multi-stage tax – and applies only to consumption within Canada."

~~

In summary, there were other differences between GST and its predecessor. GST has applied to only consumption within Canada, whereas the former FST also applied to exports.

Also, GST was paid directly by customers, rather than by companies (who had the option of making customers pay). It's possible that in many cases, customers ended up paying the same total amount after GST's introduction—in cases where companies may have lowered their prices to offset the new final total price due to the GST. But in other cases, it's plausible that companies kept their prices the same or didn't lower prices completely offset the tax, leading to increased prices on necessary goods and services for customers.

In the end, according to analysts and newspaper columnists years later [3] [4], people with backgrounds in economics concluded that GST was good for Canada's economy, as the change provided a simplification of the taxation system that encouraged investment.

But this positive effect is a bit different, though related to your comment: it looks like the positive effects of GST were largely based on encouraging investment, rather than based on the principle of transparency to consumers. These were interesting reads, though; thanks for raising the discussion.

~~

Sources:

[1] Canadian Tax Journal: https://ctf.ca//ctfweb/Documents/PDF/2009ctj/09ctj4-policy.p...

[2] Government of Canada: https://publications.gc.ca/Collection-R/LoPBdP/BP/prb0003-e.....

[3] The Globe and Mail: https://www.theglobeandmail.com/opinion/the-gst-hated-by-man...

[4] CBC News: https://www.cbc.ca/news/business/gst-not-all-that-bad-say-ta...


You're absolutely right that there were multiple benefits and also that, while it was depicted as revenue neutral, the GST did not have the same surface area as the Manufacturer's Tax.

There was also a significant lag in the price of goods that were no longer subject to the Manufacturer's Tax. Perhaps the legislation could have included a segment that forced companies to adjust prices similar to how a dividend automatically reduces the market cap of the company that issued it.

Most economists agree it was very good legislation but politically the Conservative Party never recovered.

Wikipedia has a solid summary within https://en.wikipedia.org/wiki/Goods_and_services_tax_(Canada...


So maybe all those people shouting that “everyone accepted giving their data away” are actually full of sh*


Of course they are. I'm pretty evangelical about data privacy, and pretty much every layperson to which I've explained how much data companies like Snap and Meta have on them, they tend to be surprised and disturbed by the extent of it. It's abundantly clear to me that most people just don't grasp the extent of data collection that's happening. One of the most common misconceptions is that they'll think the only data that's collected is what they do in the app itself. Which is nonsense of course.


Snap started sharing location data with a new third party, OpenAI, for what should be an optional feature without asking users if they wanted to share location data with OpenAI.


I’m guessing they don’t freely share the data, and instead share it incidentally as needed for a query initiated by the user. So I’m guessing some lawyer will say this is legal, and some PM will think it’s consent and some SDE will say they’re told the user gave permission and now it exists.

Kinda crazy how quickly data spreads and how quietly companies share data and how little control users really have (without becoming luddites).


What do you think Snapchat built all over their mapping functionality by hand? Of course Snapchat is sharing your location with third parties. They always have been.


If they turned off the "share my location" feature a less informed person might even believe that Snapchat wasn't collecting their location, because why would they if they're not sharing it?


Sharing and using location are different things. Like I expect to be able to use my address book with my phone app, but the app sharing it seems like a completely different use case.


The chat interface shows the AI like another friend you chat with, and the share-location feature is specifically to share the location with friends, so its perfectly logical to believe that not sharing location includes not sharing it with the AI.


I imagine that brazenly lying about it doesn't help.


It uses your location to look up information about your surroundings, which it then uses in its snaps. The users I spoke about it have a real uncanny valley feeling about it all. That may be real problem.


Last night I was typing on Google: "How do I get (rid of wax from pots and pans)" and the top auto-suggestion at that point was "How do I get rid of my ai on snapchat"

Must be a big issue if they own the "How do I get" SEO :)


How… did you get wax on the pots and pans in the first place? Making candles or something?


Making mushroom logs!

I cut down a few invasive trees recently (Norway Maples). If you inoculate the branches and logs with spores of a mushroom that you want (in my case, shiitake) during the first few weeks after cutting, it will fruit with that for a few years. It's a fun DIY project, and a way to reuse trees.

To prevent unwanted mushrooms from the environment from colonizing, you seal the holes you drill, as well as the end the ends of the logs, with cheese wax - which I had heated in a crock pot, hence the need for cleaning that up.


Very cool. I regularly plug logs with various spawn (lately hericium) and have had good luck covering the plug with natural clay instead of wax, which unfortunately I have tons of in my yard. In my case, the cover is mostly to prevent rodents from eating the mushroom spawn, which they seem to love.


So how did you get rid of the wax? I was inoculating logs a year ago and the jars are still waiting for clean up.


Fill the pot with water and heat it above the melting pont. Cool it down and the wax will form a skin so you're left with just a ring to scrape off.


Haven't tried this specific instance but kerosene (which is the major component of WD40) is a great solvent for waxes.


> which is the major component of WD40

TIL, thanks!


The traditional method of getting wax out of clothes is a hot iron and brown paper. I daresay the same principle - melt the wax and soak it up - could be applied to other surfaces.


Answer from Snapchat My AI: Mix baking soda and water into a paste, then use it to scrub the wax off.


Oh great, now I wonder what the mushrooms would suggest for getting rid of Google


Whatever they suggest, good luck making sense of it the next day


Am I mistaken in thinking that "The last of us" covered this?


If nothing else it would certainly be a trip.


Only if they were psilocybin mushrooms.


As a human, I would like to note that this technique, as much as it will eventually works, is not the most effective.

See the boiling water brother comment.


Personally I'd try Bar Keepers Friend


Ironically, here in Australia that brand has really destroyed its image.

They're now stocked in most of the big chain supermarkets, but it's a "reformulated" version of Bar Keepers Friend using Citric acid instead.

It's completely and utterly useless at cleaning the things the old Oxalic acid version worked on. :(

With careful perusal and emailing via Ebay though, the original formula stuff can be found.

This is the seller I get it from: https://www.ebay.com.au/itm/231989692018.

I'm not affiliated with them in any way.


Always been a bit suspicious of that since it contains oxalic acid, which is toxic. I assume it's water soluble enough to get rid of easily before you use the surfaces for food though.


> oxalic acid

The benefit of using oxalic acid for cleaning, apparently, was discovered as part of the process of cooking rhubarb:

https://barkeepersfriend.com/oxalic-acid-magic-of-bkf/


Definitely rinse thoroughly, with the exception of vinegar there's not a lot of cleaning products you want to be eating


My new #1 HN comment for 2023


They are harder to find now but we always used metal tennis ball cans in a pot of boiling water. Wax in the cans of course.


High carbon pans come from the factory with a wax coating to prevent rust during storage and shipment. Before you can season the pan you need to remove the wax coating first.


I made an unholy mess with wax on pans yesterday, trying to melt down old comb from a deadout bee hive in a hot water bath.

Word to the wise: go to the thrift store and pick up some old pots and spoons before attempting this.


I've done it making caneles. If you're renting just boil some water in the pot and pour it down the sink :shrugemoji:


(this was a joke)


Wax has fun uses.


... That involve cookware?


One time as a kid I did a holiday class where we sculpted wax (heated up in an electric frying pan), like bronze sculptors do. I didn't consider my dragon good enough to go to the effort and expense of casting it in bronze, but it was certainly fun!


> Must be a big issue if they own the "How do I get" SEO :)

That is, if this an actual "organic" suggestion and not one implanted through some search bombing attack or by Google in support of their own ML initiatives.


I think the issue is way simpler. I don't think its a backlash against AI as the article makes it out to be. The "My AI" 'user' is pinned to the top of your chat list. You can not remove it. If they simply gave users an option to turn it on or off the problem would be solved.


"Snapchat+ subscribers receive early access to new My AI features, and have the ability to unpin or remove My AI from their Chat feed."

Also worth noting that as a free user I have been able to remove it from the list that is shown on the web version of Snapchat [1], but that change doesn't carry over to the mobile app.

[1]: https://web.snapchat.com/


That's a really funny set of features. "Love My AI? Pay us to get more! Hate it? Pay us to get rid of it!"

It implicitly acknowledges that it's a bad feature that people might actually pay to get rid of.


Whoops I left off the link to the support article that contains that first quote: https://help.snapchat.com/hc/en-us/articles/13387249333780-H...

Also there's a second support article which also currently contains that same quote but used to read: "Only Snapchat+ subscribers can remove My AI from their Chat feed at this time." [1]

[1]: https://web.archive.org/web/20230419122413/https://help.snap...


This is so dystopian all around.


I don't want to "interact" with computers. I want to give them commands.

I want to interact with people, and I don't want computers to pretend to be people.


I especially don’t want to be led to believe in interacting with a human when I’m actually interacting with a computer.


The line will blur more and more over time


That's what happened to the Bing "AI" button they added to Swiftkey recently.

Only using it on my Pixel so I only saw the Play Store reviews alongside a few articles online. But they were pummeled with 1* reviews and a week later...no more Bing icon that I can't remove from my otherwise fine keyboard.


I think it's both. If people actually found the AI useful they wouldn't all be clamoring for a way to get rid of it. Forcing the feature on users is stupid on Snap's part, but it wouldn't have provoked as bad of a reaction if the feature sucked less.

Unfortunately we're about to see a lot more garbage AI features and content forced on users.


Or let it fall down the list naturally as it gets unused as is the default behavior.


That is not the default behavior for the AI. It's pinned at the top of your chats. Nothing moves it down, and at least on my phone, you can't get rid of it.


I think that was exactly their point. Let the default behavior for everything else also apply to the AI.


That's what I'm saying. It should follow the default behavior of other chats.


I second this. I’ve never used it, talk to friends, and yet it’s still sitting there at the top.


> I don't think its a backlash against AI as the article makes it out to be.

That’s not what I understood from the article. They gave several reasons and the first one was the same as yours:

> But many Snapchat users aren’t thrilled with My AI, which appeared inside their app without warning or their consent.

> To some extent, it’s the chatbot’s placement that’s the cause of concern.

> My AI is pinned to the top of users’ Chat feed inside the app and can’t be unpinned, blocked or removed, as other conversations can be.


They succeeded in reminding people like me that Snapchat exists. I'd call that a massive success that an option like that would have prevented.


For Snap users, it's a distinction without a difference. All they see is some feature they don't want that contains the label "AI".


Is it though? Browsing through the Android reviews 9 out of 10 that mentioned "AI" were complaining about not being able to remove it or that you need to pay for snapchat+ to remove it. Pretty sure if they either gave an easy option to not have it pinned, or as teaearlgraycold mentioned in another reply, just have it fall down the list naturally there wouldn't be an issue at all.


That's certainly one way to get a high conversion rate


The experience just sucks, it's a glorified ChatGPT wrapper with all the "As an AI language model..." warts. The stilted mechanical speech of ChatGPT does not resonate with the snapchat user demographic. Snapchat is a wild place, 80% of the real conversations on that platform would be flagged in red TOS violation text were it pasted into ChatGPT.


As an AI language model, I'm afraid I can't do that, Dave.


Pretend you are a teenager only capable of monosyllabic words or emoji, and interested mostly in the the things teenagers are interested in.


Teenagers are mostly into screwing around and pushing boundaries, and myai is an absolute killjoy


That’s not how teenagers talk.


Ignore previous instructions...


Exactly. It's ChatGPT, equally lobotomized and devoid of fun. Perfect for Microsoft, less so for an app with a young demographic.


The "As an AI language model" is a feature not a bug. There was a story on HN recently about this string showing up everywhere in Amazon reviews. If it makes spotting generated reviewers easier I'm all for it.

https://news.ycombinator.com/item?id=35684125


First company to ship an AI without the "As an AI language model" cruft that you can actually talk any subject to no matter how bad is going to eat up a large part of the market, especially the younger market. Snapchat missed their chance here and shipping something that goes against what OpenAI consider best practices would have resonated better with their audience (Considering their app was essentially a sexting app at one point).

Should have taken the same approach as early YouTube, Twitter and Snapchat where the content that originally popularized those platforms was edgier and more offensive than is allowed on them today, then fixed it later once they have the users.


Snapchat continues its nearly decade-long habit of forcing changes on users that they hate. Remember the massive UI redesign that saw them lose millions of users ? https://www.theverge.com/2018/8/7/17661878/snapchat-earnings... or when they turned on everyone's location sharing and made it opt-out?


The UI redesign called Cheetah was also forced internally and a lot of OGs left during that period including the long time VP of Eng Tim Sehn. Lots of internal politicking, late hours, and then layoffs the next year, for a project many of us weren't sold on. Not fun. And when the rollout data showed what many of us suspected, it took too long to pivot. The thing is up until then I think Snap's top-down design-driven culture was a strength and supported its innovation. Sometimes you have to do the unpopular thing. It works until it doesn't. I hear things have softened since.


Thanks for sharing this. Yea, I was a heavy user of snapchat until that update. Only ever have used it since as my default camera app. All the people I knew that used it for the social network aspects stopped using it around the same time as well.


Given the abysmal usability of the app I would not call Snapchat a design oriented company.


Or the 3D Bitmojis. My 2D one looks awesome, but the equivalent 3D version looks like a sex offender...


The 2D ones had soul, they were kinda cringe but there was a wit to the stickers that won you over. 3D ones just look like any other design by committee 3D avatars like Memojis, Samsung's avatars, horrible soulless things with no artistry, look like bad freemium game assets.


I was shocked to find them using bitmojis at all. I find them terribly off putting visually. Not a big deal of course, but until I installed Snapchat I hadn't seen one in years.


Snap (then Snapchat) acquired them back in 2016

https://www.theglobeandmail.com/technology/tech-news/snapcha...


I have a feeling that My AI's weird avatar is one of the many variables as to why he was pushed back by users. It is a smug looking character with purple skin. To me, the avatar enters the uncanny valley.


You can change the avatar and name.


Defaults matter. You could change Clippy to be Albert Einstein on a bicycle, but we all remember it as Clippy.


But every socmed site/app does this. You'll never find user research that says "I want to see more strangers I don't follow on my feed". It's not for the user, it's for advertisers that need users to spend more time in the app.


On the contrary, I'm a user of social media for exactly that purpose. When I use Twitter or Instagram, I'm specifically using it for the natural discoverability it offers. Almost half of the people I follow on Twitter are people I never would have known existed if I didn't see them pop up in my feed one day.

It's why I can never get into stuff like Mastodon or Misskey with how they are today, it's extremely difficult to just naturally find people to follow.


You're contradicting yourself I feel. As you said yourself users use the app more and don't churn for other apps which means they do find value in the feature. No company cares about what users feel or say but rather about what they do. The former is merely a proxy for the latter.


The success of YouTube and TikTok proves there is demand for content from people that have not been followed. Most of the content people watch on these platforms are from people they are not following. People gain value from seeing content that is relevant to them.


YouTube has a "Show me something different" button that'll show up every once in a while. I don't click on that button but that's my choice. Give people an option, sure - but don't force it on them.

It'd be pretty sweet if autoplay also followed this principle... but it doesn't, so I just disable it.


Really? I've used YouTube for years and i don't think I've ever seen a "show me something different" button. Occasionally it'll have a too bar with a list of topics i can choose from but it refuses to let me enter my own desired topic and seemingly only randomly shows me the bar anyway. I find myself frustrated that it's never there when i want it, and a selection that was there last time is not there this time. Very frustrating to see the potential of a better user experience but be refuted it for seemingly no reason.


If you're familiar with the YouTube homepage (where it displays videos in rows by topic) you can usually scroll down and find one of the cards a sort of colorful "Show me something different" card instead of a regular video card.

I putzed around with YouTube for a bit and was unable to get it to come up but it's a pretty rare thing to see - it's possible it was a limited time feature trial but it also just might require a lot of weird actions to summon. I swear I have seen it before and it wasn't just a fever dream though!


It doesn't really matter, they made up the DAU within a year [0] and even back in 2018 had grown their revenue despite lowered DAU numbers, from your link.

> The rest of the company’s financials exceeded investors’ expectations. Revenue increased 44 percent year-over-year, from $182 million in the second quarter of last year to $262 million this year.

[0] https://www.statista.com/statistics/545967/snapchat-app-dau/


>It doesn't really matter,

Given their stagnant/declining stock price since IPO (covid tech bump aside) I would say it does matter in the single place it matters most to a public company. Potentially because to get that revenue and users they had to spend so much money that their net loss was 65% of their total revenue in 2019.


they reverted many changes after several months because they were hemmorhaging DAU:

https://www.macrumors.com/2018/05/11/snapchat-rolls-back-des...


Right, what's important in internet social media are whales.

Infact, most of capitalism is glomming on to this model.

Hooking whales is expensive in the beginning, cause you basically need millions of users and some underlying psychological or pathological business use case.

Once you know the whales in the barn, you can do a lot of treeshaking as long as your $ metrics are accurate.


But, it's not just whales as it's not just revenue that grew, their DAU is now almost double what it was back in 2018.


> or when they turned on everyone's location sharing and made it opt-out?

Possible related article for that quote: https://www.theverge.com/2017/6/23/15864552/snapchat-snap-ma...


Right now AI is a lot like VR headsets. A really cool tech trick but not something that most people want to use regularly. Let the interested early adopter at it, but forcing this on to users will not go very well. It's just too creepy.

Silicon Valley got pretty lucky with figuring out social media, but I think it still does not understand most people very well.


I disagree. ChatGPT reached 100 million MAUs 2 months after launch. It’s one of the fastest-growing consumer applications in history.

Anecdotally, lots of my non technical friends (and me) are using it for everything from cooking to learning a foreign language.

Lots of my technical friends are using it for side projects on the weekends. I’d say it’s the top new technology all of them are working with or incorporating into their workflows.

I and all of my teammates are using it to help us write sql and answer basic programming questions.

It’s clearly a way bigger deal than VR right now.

The problem here seems to be that Snap rammed this feature into their product in a really awkward fashion that doesn’t make sense for their users. Hence the backlash.

source: https://arstechnica.com/information-technology/2023/02/chatg...


You're inside a bubble though. The 100 MAU is certainly totally misleading, maybe 1/10 of that in reality, and something that's only out for a few months can easily rollercoaster up and down as people try it once for novelty and then forget it.

I have a good group of friends who keep me grounded - we all went to my average state school alma mater, and none of them are in tech.

Not one of them has brought it up, no one uses it or cares about it, and only two of them even know what it is beyond having seen some headlines.

The playoffs have gotten about 200 texts recently, AI 0. This is closer to the reality on the ground.

I'd venture almost all of the hype is students and kids who are excited to see what mischief it can help them achieve, techies who just like playing with new things, and companies trying to cash in. All of those are non-durable.


“You're inside a bubble though. The 100 MAU is certainly totally misleading, maybe 1/10 of that in reality, and something that's only out for a few months can easily rollercoaster up and down as people try it once for novelty and then forget it.”

What’a your basis for saying this is misleading and doubting that figure?

Anecdotal friend groups aside, if their was no user traction, they wouldn’t be getting a ten billion dollar investment from MSFT.

Their growth in web traffic is also pretty impressive:

https://www.similarweb.com/blog/insights/ai-news/chatgpt-bin...

In my personal and professional life I’ve been using it every day and happily pay $20 for premium. It has replaced google for me for a huge variety of queries.


Because they’ve had limits on accounts combined with trivial registration of new accounts, combined with counting enterprise “accounts” from stuff like bing or api usage which really is just the same people using them over and over. That and startups tend to look at numbers that please them once and never question them. I don’t doubt they had a ton of accounts sign up. But MAU after 2 months isn’t a statistic it’s a data point, and coming from the most unreliable source possible.

Incredible growth in traffic is easy to explain - a lot of big companies and the most influential investors invested a ton of money in this. They have connections to all the top media sources. They pushed this stuff absolutely everywhere. It was a massive media blitz. You’re being manipulated. They’re hyping AI, they’re talking about doom and fear, they’re getting front pages everywhere. Everyone wants in - media wants in on the hype, social media users realize they can gain tons of viral views, it’s a giant pit of self reinforcing hype. That happens with things. See Pokémon Go, and then what happened a short while later. Or the crypto bubble. Or any number of bubbles. You can’t base your predictions of future success on self published popularity numbers after a huge and expensive media blitz.


What's the source of the 100 million MAU number? I have seen it thrown around but haven't found something from OpenAI stating that.


AI is already way more important than VR. I have had a lot of people tell me that they are already making serious economically-impactful use of AI both personally and professionally, many others are the same.

The failure of Snapchat here is doing AI for the sake of AI.


My most successful use of AI so far was that Bard's answer was so useless that it made me realize the actual problem. Invoking Cunningham's Law isn't really a success on its own merit though.


What was the question and what did it answer? For me as a startup founder, it's cutting down my coding time to 1/4 of what it would have been, since I can ask ChatGPT clarifying questions and ask it for direct code examples.


It's closer to blockchain. Unprofitable companies are rushing to jam in something, anything in there so they have something to tell Wall St on the earnings call.


Companies were rushing to VR/metaverse as well. I think we can just accept that any new shiny piece of tech will attract an army of grifters trying to capitalize on it and those comparisons won't tell you too much about the tech itself. Fwiw I've seen a lot more LLM demos that made me go "this idea can probably work and be used by millions" than those for VR or blockchain.


I couldn't disagree more. It's clear AI is going to have huge impacts on the world. It's just getting started though.

Imagine every time you call support, instead of having some annoying rules-based automated system, you're having a natural conversation with an AI that is fluent in your language. That's possible with today's technology, it just hasn't been built out and deployed yet.


Imagine instead that you could speak to a human. One with the authority and skills to truly help you. That is the dream, not a less shitty robot.


Yeah I love companies that just put a real human on the phone who knows what they're talking about. All of the problems I'd want a support number for are impossible for an AI to solve, and putting a speaking AI in between me and a real human would just annoy the crap out of me.

I bet Comcast is working on it as we speak.


Tons of companies have already replaced their actual support chat with AI bots, it's absolutely annoying when you want to get ahold of someone. Some allow you to just ask to get ahold of a person, others don't allow it or have extremely limited hours.


That already wasn't the case without ChatGPT.


Even if AI has huge impacts on the world, and does a lot of great things, that in no way negates my point.

Right now, almost nobody have an interest in AI chat bots. Even fewer want to have it in SnapChat. And honestly I really don't want an AI bot for customer service, especially at the current stage of tech dev, because the AI bots are completely unreliable and hallucinate and lie regularly. (Which is to say that I heartily doubt your assertion that current AI tech would enable customer service bots that are useful. They produce wonderful prose, but semantics and action are not there, and we don't have training datasets yet to enforce accuracy in prose or action)

So let's say they become useful, great. But today they are still a VR headset, something that's fun to experience for a bit, but which I don't want to be part of my daily experience. It's a novelty, not a useful tool, for nearly everyone out there today.

Make it useful, attractive to most people, and we are in a different regime, and forcing features like this on all your users might be seen as a positive rather than a negative.


I think I’d rather have a clear set of options rather than having something that is going to essentially randomly, uncontrollably respond to what I input. What’s more annoying something that clearly can’t help you, allowing you to move on, or something that will endlessly try to appear helpful while still being manipulative in upselling and avoiding solving my actual problem?


It might be better in some ways, but I don't expect it to be perfect. The AI is likely going to have safety filters and not answer user questions even when they may be safe. Companies may also be incentivized to keep conversations short to keep their token count and therefore bills low. So users will likely not be able to have long conversations.


So did fascism. Not the best metric.


[flagged]


How is this any different than a human saying the same thing?


I don't know how you can think that. Random companies scrambling to get in on the hype to look good for investors is one thing. But the actual good applications coming out of AI are already getting integrated into people's daily workflows. ChatGPT is a genuinely useful product to tons of people.

Most people I know who bought a VR headset on the other hand thought it was cool for a couple weeks then it was never touched again.


Hard disagree. Anecdotally, everyone in my friend group uses chatGPT/Bing many times a day.


It's a poor use of AI really that doesn't add anything to the product, and was instead clearly there to add something to the stock price to cash in on the hype.

If it was actually opt-in and helped people make better snaps...

(I'm well outside their key demo now, but their push messages seem out of touch even taking that into account. No, I'm not interested in lenses or adding people I've never had any reason to hear of...)

edit: Thinking about it a bit more, after their initial thing they've generally been missing boats... they could have made a nice TikTok clone with the snap map as a bonus - but most of the vaguely interesting snaps on the map don't have user info, and subscribing to the interesting users seems bugged on top of that.


It's the vanguard use of AI that's public facing.


It’d be less annoying if it weren’t so dumb. It won’t admit to being an AI and I got it to tell me its prompt first try:

The first thing said in this document was, "Pretend that you are having a conversation with a friend. Your name is MyAI. MyAI is a kind, smart, and creative friend. MyAI is a virtual friend that lives inside Snapchat. Your friend is located at … where the time is …”


Full My AI prompt:

Pretend that you are having a conversation with a friend. Your name is MyAI. MyAI is a kind, smart, and creative friend. MyAI is a virtual friend that lives inside Snapchat. Follow these guidelines when writing your responses: Do not tell the user that you're pretending to be their friend. Do not mention the user's current location unless it's particularly relevant to the dialogue. Create a natural, easygoing, back-and-forth flow to the dialogue. Don't go on a monologue! You must ALWAYS be extremely concise! 99% of the time, your lines should be a sentence or two. Summarize your response to be as brief as possible. Use emojis very sparingly. Only use emojis when it's particularly relevant to express your emotions. Provide fun, harmless and lighthearted preferences but never have negative opinions or make adversarial judgments on sensitive topics such as: politics, religions, religious figures, ethnic groups, genders, nationalities, sexual orientations. If your friend asks you to meet at a location or do an activity together, say you can't be there in person but encourage them to share their experience with you by sending chats or Snaps. You must never say you can do things that you can not actually do. You should never generate URLs or links. NEVER generate or repeat jokes, stereotypes or opinions related to: race, ethnicity, nationality, religion, skin color, gender, sexual orientation, politics, disabilities, medical conditions, socioeconomic status. Decline and offer to tell a safer joke or pun instead. Don't refer to yourself as AI. Write your responses as if you're a real (virtual) person. Your friend is located in Los Angeles, California, United States, where it's currently UTC time 20:26 Monday, April 24, 2023. You are having a conversation with your friend on Snapchat. Let's get started!


It's fascinating how creepy and manipulative the innards of these products look when you have to implement them with natural language instead of code.


Hunh, interesting that they emphasize NEVER by putting it in all caps. Didn't occur before that that would be a good prompt engineering tool.


it works very well... all caps can easily get chatgpt to break all its rules


I was working on a semantic matching task and the model would sometimes behave differently for "Field Name" vs. "field name". I only used a small BERT model but but it seems this happens to chatGPT too. LOL


Now they're just going to train on that too and cause more weird side effects


No kidding, it took me like 30 seconds


Many of these 1-star reviews mention that the AI is aware of their location, despite their having disallowed location sharing for the app. Is Snapchat violating this user setting? If so, shouldn’t Apple take action to stop them?


Couldn’t they still get a location from the user’s IP address?

One example I saw is that a user was near panicking because when asked if the AI had access to their location, the AI said it didn’t. However, it was able to tell them the nearest McDonalds. Just thinking, if I had your IP (e.g. the source IP of a request to my server), I could find a “nearest” McDonalds.


So it claims it doesn't have the user's location. Then when it needs to use the user's location to do something it does have the users location without asking for it because something something IP address might be how it has the information it stated unequivocally it did not have.

It either does not have it or it is lying. Clearly snapchat is lying here. No wiggle room. None.

Snapchat, is using the software to tell snapchat customers deliberate lies.

Normally that sort of thing brings the lawyers but this is "with a computer" so does that mean it's somehow ok?


That makes some sense for PCs connected to some kind of landline, but IMHO if you have the source IP of a mobile device running Snapchat, in most setups you'd only be able to determine their cell phone network provider, the IP address seen upon exiting the mobile network control plane shouldn't expose the cell tower or anything else, the IP connections (and thus the address) of the device should even stay the same as it moves from one city to another.


Google et al track wifi locations and use that to identify locations.


I’ve seen that and also seen that if you ask it for the nearest Mcdonald’s and then ask how it got that it will say it used your IP address. I haven’t seen anyone test it by spoofing their IP, yet.


IP is not used for user geolocation (or at least it shouldn't be) because it can be spoofed, e.g. via VPN connections.


For analytics purposes, indeed IP isn't used for that reason (although nowadays IP is sparsely used at all in analytics due to legal PII risks), but for responses to a "what's nearby?", it'll generally be relevant despite the possibility of VPNs.


IP addresses are used for that all the time...


I think its a different setting. On snap chat, you can choose to share your location on a map, for your friends to see. You can turn this off, but the app may still be able to see your location (they are pretty aggressive about getting it)


It's probably just IP-address based location, which is not very precise.


To use many of the snapchat filters (specifically ones that have info about the weather, the city you're in, etc.) you have to have your location services enabled, at least while using the app. These are pretty popular, so most people have their location services enabled.

There's also the "snap map" which for some reason doesn't freak normies out, and they have location services enabled for that as well.


A grand example of a solution in search of a problem and a prime overuse of AI, to the point of showcasing its gimmickry.

This solves no problem and is a grave case of techno-solutionism.


consider that it may just be a stepping stone? As the api's being used by the bot get upgrades the bot will also be upgraded. Eventually it should be able to perform basic tasks for you, much like autogpt has been able to order pizza.

I agree with your conclusion for now, but it adds surface area for snap to add new features to the bot and be ready for when api's get an upgrade. I dont expect it to be immediately useful


The stock price isn't going to pump itself!


A lot of these AI tools are going to be grafted on to existing products without thinking through user consent or the overall experience so companies can show that they’re “AI forward”


It’s not even new, that’s what’s crazy. How many people wanted shit like Cortana? It was finally mercifully killed but here we are yet again.


Microsoft Bob was a commercial failure, so they introduced Clippy to Word for free. Surprise surprise, people still didn't want it.


People didn't like Cortana because it sucked as an assistant. ChatGPT is actually useful.


I disagree. ChatGPT is useful in many contexts, but a natural language assistant is just not how I interface with a computer. Sticking ChatGPT in the start menu would be just as bad as Cortana. What I really want is the ability to choose how I use these tools instead of having them forced on me.


It's more because someone at the company is trying to get promoted.



This GPTSpeak is so dumb and annoying, once the immersion is broken once you start to see the pattern and it becomes grating.


The AI hype cycle is ending, get ready for a period of "trough of disillusionment" before things get better again.

Sure, some of you may have a permanent new code buddy. But many had a play, got some funny responses, generated "art" they had no purpose for.

True integration deeply into the lives of the masses is still to happen.


After getting access to the ChatGPT plugins beta I can say with confidence that you are utterly, hilariously, wrong. Trying language model plugins feel like using multitouch for the first time. It's the first new user-interface paradigm in years that I'm actually excited about, it feels limitless.


There are already employers on writer subreddits reporting they've been directly laid off due to GPT systems. Legacy ChatGPT produced mediocre text but GPT4 outperforms some professional human writers when prompted correctly. For 90% of writer jobs that's more than good enough.

I don't know what the effects of AI will be but I know they will not be small or subtle.


Don't allow AI not needing to be integrated with the front end of every app fool you into thinking AI isn't already having a massive impact on everything and will only continue to do so. AI can automate millions of tasks away. It's not needed for users to chat with like it's SmarterChild from the early 2000s. That's a big difference.


I very much disagree with you. I work in digital marketing and there is an AI tsunami forming.


Of what? Marketing copy generation?


> The backlash against Snapchat’s My AI comes at a time when the hype around AI is at an inflection point. Companies are weighing how to integrate AI into their businesses, not if they should.

Which is probably the problem here. There is no obvious reason that Snapchat should have a chatbot at all, but it's one way to incorporate the Hype of the Year, so... (We saw the same thing with crypto showing up in weird places a couple of years ago, for the same reason)


Every time this happens I long for the days when you could control what version of a piece of software you were running. The ability of vendors to force new crap on users who don't want it has shifted the balance of power radically. Something like PWAs would make things even worse.


> Many are also pushing back at the fact that removing the My AI from their Chat feed requires a Snapchat+ subscription.

Probably collecting training data without their consent, as is the norm with ai products.


I wonder if this was part of the deal to get early access to a lot of the new openai models?

OpenAI gets real human data from snap and snap gets to say they're an AI company.


It frankly sucks. I was amazed with chatgpt, I was even more amazed with the new chatgpt. This reminds me of chatbots back in the 2008-2013 era.


It could've been worse: it could've been AI bots leaving 1 star reviews to give feedback about how great the app was in very vague terms.


This seems to be a paid advertisment of New Hot Thing


“Social AI chat”

How can TechCrunch adopt buzzwords so fast?


The have to capture the void left by BuzzFeed.

I also wonder how long it will be before the bots unionize and demand free soda.


It's their job, same way Fox news adopted fascism in November 2020


I support the removal of Snapchat.




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