On: The Best Way To Improve Your Creativity

[nopassrecover]

He is saying that in one single test of two groups, one of the teams has to win. Deciding that they won because of 'x' after the fact is not science.

[philh → nopassrecover]

They decided to see if X would help one team win before they collected results.

[nopassrecover → philh]

Oh okay I missed that. I still question the statistical significance of a single experiment. Still interesting though.

[roundsquare → nopassrecover]

I usually assume that SciAm does a decent job of making sure they print credible articles. So I would generally assume that the experimental design was good.