Starbucks - How to Dilute a Brand | Hacker News

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		Starbucks - How to Dilute a Brand (mikesabat.wordpress.com)
		2 points by mikesabat on March 24, 2007 \| hide \| past \| favorite \| 1 comment

staunch on March 25, 2007 [–]

They're selling a highly addictive substance and have millions of addicts. I think they can dilute their brand -- they just better not dilute their coffee.

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