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Pantone is not the immediate answer to my problem because my image is photographic. Pantone's strength is that you can mix a few colorants from a library to make a number of precise spot colors many of which can't be rendered in CYMK. It has dayglo, metallic and all sorts of amazing things.

My vendor (Spoonflower) takes sRGB and will sell me a set of color swatches with hex code labels that I can use, like the Pantone book, to calibrate color by eye or colorimeter, etc.

Spoonflower will give me a %10 commission if somebody buys my product in their marketplace, but the product is expensive, a luxurious fabric that costs $20 a yard costs upwards of $50 if it is inkjet printed. For all this the only material investment is proofing, prototyping and showpiece production.

If I really wanted to make money though I could find another vendor who, I think, could set up a run of 10,000 yards on an offset lithography press. The litho process is more tolerant than inkjet so the shop can mix up Pantone colors as spots.

My photo is mostly monochromatic and might come across well in spot color so it might be a choice to pick a color I like out of the Pantone book if I was working with a larger run print shop. Problem is I'd have to put up quite a bit of money and then warehouse the stuff and be really certain people will buy it or I can make something out of it.

My photo is monochromatic and might do OK if I thought a Pantone chip was close to the object color I could do it in spot but this time I'm going to do it by sRGB chips.




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