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I think it's interesting to consider the effect of something like Doordash or Uber et al. As a consumer ordering from a restaurant, if I'm visiting the restaurant I'm encouraged to overpay by 20-25% and I'd say that the expectation is that those tips are shared between the front and back of house, at least to some degree.

With Uber Eats, I'm getting the same food without that same expectation. Granted, these delivery services expect a tip of their own but there isn't the same expectation of those tips to be shared, despite the percentages being similar. That said, anecdotally I feel much less guilty tipping a "normal" 10-15% on a delivery than at a restaurant, which incentivizes me to just order delivery instead of going to the restaurant.

Is there going to be some shift in dining the way there has been in retail? I don't know, I'm not an analyst, but it's interesting food for thought.




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