The idea spawned there became reality as Loopd, a proximity marketing company that uses socially-smart wearables and analytics to help marketers understand, target and interact with visitors in a fashion that has never been done before. It brings a unique twist to proximity marketing by making two-way engagement possible.

He currently runs Loopd where he focuses on branding, marketing, business development, UI/UX design, product design, mechanical engineering, and manufacturing.