Nice little write up, but doesn't the iPhone provide the same functionality without the watch? So was it really about the watch or that the user turned on the app?
You'll have to always carry your phone to record the activity, if you don't wear the watch. It can't sit on the counter to recharge, for example. If I run down 3 flights of stairs and back to take out the trash, I'll have to take my phone. Those little activities do add up. Plus everyti,e I check the time or temperature, I see my progress for the day.
I also like the Standing reminders. It's easy to sit for an hour and not realize it.