I am hitting their pay wall by occasionally clicking links from HN. I never read the full articles, but I skim roughly 4x the amount of information provided before the pay wall. It's not worth the full price for me. I'd like a happy medium.
That killed me when I subscribed to the NYT online. I was paying $15/mo and seeing as many ads as I would expect from a free site. I love the NYT journalism and am willing to pay for it, and I understand they have bills to pay, but it's a lot of money to be sitting on ads. In fact I canceled my subscription (not a quick or easy process) and have the same amount of advertising on their NYT Now app whether I subscribe or not. So what's the point?
This is how dead tree magazines and papers work. You pay for a subscription and you still receive ads. Why would they think the web should be any different?
