One is turned off by stuffiness (as proxied via "business-speak" and "dignity") and one is turned off by, I don't know, "unreliability" (as proxied by profanity, not sure what else).
You can serve one or other, but not both (unless you have two separate brands and learn to fake the one you're not sufficiently well).
(I'd say that 'professionalism' in itself doesn't turn anyone off. Except that lots of people would have different definitions, including only the qualities they care about, so that's kind of a null statement.)
One is turned off by stuffiness (as proxied via "business-speak" and "dignity") and one is turned off by, I don't know, "unreliability" (as proxied by profanity, not sure what else).
You can serve one or other, but not both (unless you have two separate brands and learn to fake the one you're not sufficiently well).
(I'd say that 'professionalism' in itself doesn't turn anyone off. Except that lots of people would have different definitions, including only the qualities they care about, so that's kind of a null statement.)