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I believe the guys at ABTests.com would encourage readers to consider the results on the site, to evaluate whether or not running a similar test would make sense for their own site, to then run a test, and to then post the results at ABTests.com. Everyone would benefit from the same test running on multiple sites, to see whether the results are universal or not.

I'm sure they don't think that a featured test would result in identical results on a different site. But opening up data like this for peer review and replication is a good thing.

Edit: Oh. dcancel said as much, just above this.



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