As an avid user of Twitter, all I can say is that Ello has captured my attention to the point that I'm spending more time there these days (@teanee). Twitter is still best for in-the-moment news, tracking bugs or product updates, quirky random asides, and even finding other Elloers. Brevity is the sweet spot for Twitter. However, privacy and ad tracking (including Twitter's rush down the Facebook algo path) have made me look at Ello as a bit of an oasis. I like the company's principles and take on what a social platform should be. So yeah, I'm loving it on Ello - especially with an app now.