I wasn't talking about low-quality sites, I was talking about low-quality (e.g. unfocused, or hard to monetize) traffic.
I don't want to split hairs - yes, obviously, a song is not identical to a page view - but at a very basic level, both songs and web sites are content. They both cost money to produce, promote, and distribute.
My point is that while $0.16 CPM is low, it's the same order of magnitude as other online content. I don't think $1 CPM would be unreasonable, and that's not a huge difference.
Contrary to the popular belief here, record companies DO add value.
I never said they don't. I'm not really sure what that has to do with what I'm saying.
I don't want to split hairs - yes, obviously, a song is not identical to a page view - but at a very basic level, both songs and web sites are content. They both cost money to produce, promote, and distribute.
My point is that while $0.16 CPM is low, it's the same order of magnitude as other online content. I don't think $1 CPM would be unreasonable, and that's not a huge difference.
Contrary to the popular belief here, record companies DO add value.
I never said they don't. I'm not really sure what that has to do with what I'm saying.