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How to Lose Friends and Alienate People: Apple Watch Edition (newsweek.com)
10 points by jkestner on May 13, 2015 | hide | past | favorite | 15 comments


I just don't buy this "Wearing the Apple Watch makes you a Pretentious Douchebag" argument.

I bought it with Google Glass because it was ugly and pointed a camera at someone's face, all the time. But the iPod, the iPhone -- these were also expensive goods that cried out "pretentious consumer" at the time in comparison to alternatives.

Many watches cost much more money than the sport/watch editions of the apple watch.


> Many watches cost much more money than the sport/watch editions of the apple watch.

True, but most people can't recognize "nice watch" and "omg look at me I'm rich! watch".

Apple Watch is instantly recognizable.


> True, but most people can't recognize "nice watch" and "omg look at me I'm rich! watch".

Rich people know their own. Expensive watches ($40k and up found at Basel World) are meant as signaling devices to other rich people, not us lowly peons.


Well that removes the DB factor then doesn't it? I mean if only other DB's recognize your watch than it's OK.

I think the difference between the phone and the watch is that you have to actively go out of your way to make people notice you on your phone. The watch is pretty visible to everyone all the time; coupled with the fact that it's hard to resist responding to it and that you're now constantly looking at it does seem like it sends a rude message to those around you.


Yes, the Apple Watch DB factor is that it is expensive relative to very cheap watches, but cheap enough to be universally recognized.

When the watch is new, there will be a period of time where early possessors are seen as douche because of from those that want but don't have yet. However, in a few months, it will just become another watch that you either have if you want, or just don't want.


It's not so much about the money as it is about switching one rude action (checking your phone) with another (checking your watch).


Yeah, I'm a pebble wearer and have been for about a 2 years. You get used to it.

What's happened is: people got lazy at their notifications on their watch. Then they bought the Apple Watch (or rather, journalists got a review unit), and then they get lots of notifications on their wrist rather than on their phone and they complain about all the notifications.

Same thing happens with the Pebble and others I'm sure: you just have to take a minute and set up the notifications right so that your wrist buzzes when it's actually worthy of your immediate attention. When is that?

For me it's when one of eight people call me, my wife texts me, or when I get an email from one of three people. Those are the things that make me go "ok, sorry person I am talking to, but this thing has happened and I have to check it out."

These things happen maybe once or twice a day. Not once or twice an hour.


I've had mine for about a week and I can confirm: this is pretty true. I am really good now about never pulling out my phone when in face to face presence with people; I can't say that about checking my (never before worn) watch.

“the Apple Watch inherently combines two of the rudest things you can do among friends—check your watch and look at your phone—and suggests that you do them incessantly.”


>it's "like having someone shout your name every 30 seconds, looking up and then having them reply 75 percent of the time with “nevermind.”

The best metaphor for the flood of notifications I've ever seen.


> You have reached the limit of 5 free articles a month

No Apple Watch needed..


Same. I don't ever read Newsweek. "How to lose readers and alienate people: The broken Newsweek free 5 articles a month edition"


I got halfway through reading that, well enough absorbed, and then an invitation to subscribe popped up in the middle of my field of view and nuked my attention. When are those going to stop being popular?


They became popular because they are effective. Expect more of that.

Get uBlock Origin and default deny third party js requests. Greylist on a per-site basis. The uBlock docs tell you how, though it is somewhat buried. Click the lock after every change to persist settings (this bit me many times).


> They became popular because they are effective.

I believe this, but I'd like to read more about their effectiveness. Is there a particularly good article on the topic?


The only thing that stopped the pop-up window was the pop-up blocker.

So I am guessing never. Unlike pop-up windows, these thing can, from a browser/adblocker point of view look like basically anything.




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