Small companies like Surf's Up Dog (www.surfsupdog.com)are thinking outside the box when it comes to promoting their dog leashes. They are sponsoring an athlete in to 2015 Raleigh, NC 1/2 Ironman. 70.3 miles of logo exposure. Many athletes run and bike with their dogs so they are hitting a target audience in addition to the 1000's of people watching the race. What clever ways have you promoted your product or service?
