On: Texting is old school. Pexting looks cooler!

[striking]

So Instagram Direct Message meets MemeGenerator.net. What's special about this? What's the business plan? Where does the income come from? Or is this just another one of those silly things that sell out their users in order to stay alive?

[aliencoder → striking]

It finds the best image for your message. Message with images, way more expressive than plain text. Quite fun to use.