Your founders. You pay nothing to acquire your stock, you probably avoid AMT brain damage because you avoid a cost to acquire your stock, you have little restrictions on how you sell your stock compared to employees and as founders your stock portion will be bigger than the entire employee stock option pool for the life of the company.
Of course they are not going to be as motivated as you are. And as a founder of a failed company, you too can go work at Goofacesoft too afterwards.
It's also your baby, your the one who can be emotionally invested in the company %100 because other than investor hostile takeover or founder politics, your not going to stop being the one who has ultimate ownership of the company. Employees learn after a few jobs that being emotionally invested into a company %100 is not good, because you don't have ultimate responsibility and ownership of it and it easily can be taken away from you.
Of course they are not going to be as motivated as you are. And as a founder of a failed company, you too can go work at Goofacesoft too afterwards.
It's also your baby, your the one who can be emotionally invested in the company %100 because other than investor hostile takeover or founder politics, your not going to stop being the one who has ultimate ownership of the company. Employees learn after a few jobs that being emotionally invested into a company %100 is not good, because you don't have ultimate responsibility and ownership of it and it easily can be taken away from you.