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Multiple folks have told me that Slack is the very first app that they check when they wake up in the morning. And then they use it for hours every single day.

To me, that's an incredibly powerful fact. Not many apps comsume user attention like that.




While that's true, I mean I _have_ to as that where the communication for my team happens. It's not like Slack did anything particularly inventive. They just happened to be "not HipChat" (Which we used to use but Slack just had that "cool new" factor)


That's exactly the point.

"Just" being a "not Google" just might make you a trillionaire.


s/Slack/<insert any IM service here>/g

Your statement is still true.




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