3) People whose startup failed, thought they could copy successful startups without putting in the hard yards!
But .... hard work alone doesn't guarantee success, you need to create value, solve a problem make something that people want and MARKET. If people don't know about your product/service and the benefits of getting involved, they're not going to become paying customers.
almost all the failed tech stories are:
we didn't launch early enough so didn't start the conversation with our users fast enough. we built something people didn't want. we gave up.