that isn't enough to build the technology and market it. I think the CEO said they needed ~$30M to build it, ~$30M to market it.
> it was going to take at least $100 million, half to build the back end across thousands of servers and half to get distribution (maybe more with Microsoft spending $100 million on Bing advertising alone). What we didn’t plan on was the terrible downturn in the economy which made it impossible to raise another $50 million to get distribution (mainly through toolbar deals). In this economy nobody wants to invest that kind of money in a company that is pre-revenue, even if the net result is potentially a multi-billion dollar company.
With all due respect to these guys, 50M to market their product sounds unreal. They should publish their marketing plan and let let the public help them out.
