I can't believe how bad Square PR is especially with such a media darling at the top. How did it manage to lose so many large PR episodes such as Rabois, Starbucks, IPO, it's general health, as a workplace, etc (all the myths, I guess)?
It's on track for $30b+ in payment volume which blows away all other payments startups. It's one of the fastest growing payments companies ever. It's opened up a whole new merchant category.
This is a truly bizarre post. I especially don't understand how they create myths that at least most people wouldn't think.
Like do people really think Square is not PCI compliant? Maybe they're just trying to do some SEO magic so someone searching for "is Square unreliable" will land there, but it's still odd. Why establish this negative relationship when it maybe/probably doesn't exist?
If you don't listen to PR people in a crisis, or dictate the strategy to them, there's not much they can do. Sure, they can communicate their concerns, but they know better than anyone that convincing people to change their minds is a numbers game - you can't win every battle.
It's on track for $30b+ in payment volume which blows away all other payments startups. It's one of the fastest growing payments companies ever. It's opened up a whole new merchant category.
And this blog post is so defensive.
Weird.