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There's a saying my mom used to say: "money never makes it past the third generation". The idea is that if you grow up wealthy, you don't have the skills/drive necessary to keep that wealth going.


"Shirtsleeves to shirtsleeves in three generations".

I always took that as an estimate of the lifespan of a firm. If that firm lasts beyond that, it's been reengineered to be relevant.


I always heard that as "rags to riches to rags in three generations".


That too :) Either is nicely snappy.




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