I interviewed there once. Smart people; demanding, too. By that, I mean that I'm sure all of you would find it to be a rewarding and challenging workplace.
They made it clear that there was no VC money. Classic bootstrap. Matt wrote most of the original code base himself. I seem to remember they had at least several employees.
There are many routes to success, having a dedicated team that is co-owner of the project is one way of achieving that, but just like any other route it is not a guarantee.
'going nowhere' and 'being a regular business' are not the same.
They made it clear that there was no VC money. Classic bootstrap. Matt wrote most of the original code base himself. I seem to remember they had at least several employees.