That's a great site, with all the stats you might want about the subject :) . Thanks for sharing.
For book readership:
"22% who told us they had not read a book in the previous 12 months"
"72% of Americans age 16 and older read at least one book in the past year in print; 16% read at least one e-book; 11% listened to at least one audiobook."
That's a surprisingly high number for audiobooks, didn't know it was that big a market.
"Among those who had read a book in the past 12 months:
8% said they had read 1 book
17% had read 2-3 books
16% had read 4-5 books
19% had read 6-10 books
18% had read 11-20 books
22% had read more than 20 books"
Actually, I think that study is more interesting that the submitted article :) (less catchy headline and less processed data)
"In June 2010, 95% of the book readers “yesterday” were reading print books and 4% were reading e-books.
By December 2011 in our survey, 84% of the “yesterday” readers were reading print books and 15% were reading e-books.
The shift toward e-book reading on a typical day is being driven by those who are college educated, those living in higher-income households, and those ages 30-49.
Those groups disproportionately report they were reading e-books yesterday."
