You can't over generalize startups like this, every startup has different obstacles a different business model, market, etc. You can't just box them and show the metrics as if they are all the same, they will learn to game your system very quickly which has them working towards a very different goal than ultimate success. Also, this system seems like an unnecessary hassle, all the time spent here will detract from the time spent creating value for the company.
I am all for a more metric based investment philosophy in the industry, revenue/profit might be a good place to start..
I am all for a more metric based investment philosophy in the industry, revenue/profit might be a good place to start..