Caterina Fake on how Hunch is achieving 20% contribution rates

[waderoush]

http://www.xconomy.com/boston/2009/06/18/a-hunky-dory-week-at-hunch-questions-and-answers-with-caterina-fake-the-only-west-coasty-in-a-roomful-of-mit-and-harvard-grads/

[embeddedradical]

hunch looks quite cool. my only concern is that since they are making their money from referrals to products on some pages, that this will encourage them to skew the results of what one should do so it leads to those companies that pay them the most referral.