The relationship is that they are taking an underutilized resource (trucks) and increasing utilization through their network much like Uber is filling cars.
The current "our business model" section in the letter is confusing and I think the letter should be more up front about what their value proposition is. I had to read their "nosotros" page to figure it out:
Más del 25% de los camiones en Brasil, México, Colombia y
Argentina viajan vacíos cada semana, dejando de lado
ganancias potenciales de US$4.5 billones cada mes. Nuestra
tecnología pone en contacto a quien tiene la carga con
quien la puede transportar, así el transportador nunca
viajan vacío,...
More than 25% of trucks in Brazil, Mexico, Colombia and Argentina travel empty every week leaving behind potential profits of $4.5B dollars. Our technology puts people with cargo in contact with transporters, so the transporter never travels empty,...
It appears they are filling empty trucks which I find similar to "empty leg flights" which are sold by private jet operators.
Thanks for the feedback, and from a first read of what we do, yes. You are spot on.
We believe we can make use of a severely underutilized pool of resources (empty trucks) in developing countries, some of it as a result of a huge industry that has transformed very quickly to adjust to the organic growth, as well as to other factors like free trade agreements that have escalated the need for transportation companies to be much more competitive in a global landscape.
The same challenges apply to the cargo generators, which have relayed on excel sheets or custom tools to manage their logistics, but that are constantly struggling to find the right solution to manage their specific needs.
I won't bore you with details, but logistics is much more than just putting cargo on a truck (think of security, insurance, satellite tracking, etc...), and we are integrating several services to simplify this for our customers.
The current "our business model" section in the letter is confusing and I think the letter should be more up front about what their value proposition is. I had to read their "nosotros" page to figure it out:
More than 25% of trucks in Brazil, Mexico, Colombia and Argentina travel empty every week leaving behind potential profits of $4.5B dollars. Our technology puts people with cargo in contact with transporters, so the transporter never travels empty,...It appears they are filling empty trucks which I find similar to "empty leg flights" which are sold by private jet operators.