I was not referring to the media coverage. I was referring to Google's practice of piggybacking on others' PR efforts - http://www.marksonland.com/2009/04/google_likes_to_steal_oth.... In Wolfram's case they did it twice in rapid succession. That is what's interesting.
Perhaps that is not a case of worrying about WA: but using clever tactics to get their new products into media focus.
It matters not whether the "New Stuff" from Google is a competitor or reaction to Wolfram or completely unrelated. What matters is the media thinks it is competition and generates all this Google vs. Wolfram media hype :) Wolfram get some sympathy as the underdogs but ultimately it just pushes Google brand (they still just hold the public opinion of not being evil: so if you see a Google vs X discussion you imagine it is Good vs. Good battle and that both products are OK).
It's a tactic Google have always used - often to superb effect :)
