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The thing that confuses me more than anything is that the original pitch is so strange- "we made a replica in an hour!".

OK. If you showed me an advertising poster you really liked, I could fire up Illustrator and give you a decent replica in a couple of hours. Does that mean you should hire me as your new ad agency? Of course not. The actual act of piecing together a creative is tiny compared to planning it. Anyone who works in the startup industry ought to get that- the coding is often the least of your problems.

So, Scrollkit never claimed that they made a Snow Fall, they claimed that they were able to throw together a copy of it in a short time. So what? Why would that make me want to use it?

(also, fun to see that the founder of ScrollKit is no stranger to lifting UI concepts other sites have pioneered: http://codybrown.name/timeline/)




OK. If you showed me an advertising poster you really liked, I could fire up Illustrator and give you a decent replica in a couple of hours. Does that mean you should hire me as your new ad agency?

No, but if you just wrote Illustrator and there's nothing else like it on the market, I might want to buy a copy.


But then you've dramatically shifted from having advertising design done for you to buying a highly technical tool that allows you to create illustrations. If you are someone with no design or illustration experience, that isn't going to work out so great for you.




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