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Mint

Reddit

Android

MySpace(I kid)



In case anyone is wondering, here are the acquiring companies:

Quicken << Mint

Conde Nast << Reddit

Google << Android


How has the reddit acquisition worked out for Conde Nast?


Here's a times article on it from 8 months ago:

http://www.nytimes.com/2012/09/03/business/media/reddit-thri...

The article is mostly about leaving reddit alone. IME, that's always the pitch to the acquired company though: "We love you and we'll leave you alone. We didn't buy you to break you." However, also IME, the acquirer can't help itself. It is what it is. You can see this, for example, in the article when Alexis Ohanian (one of the reddit founders) says "We ran into some annoying human resources bureaucracy when we tried to hire people, but we run lean and don’t make a lot of hires, so that didn’t come up a lot". But what if it had? Hiring practices and processes are a key way, IME, the acquirer completely undermines the acquired company as it can't let go of its hiring practices.

In the article, they also say "Like many digital media companies, it [reddit] has a big audience and minuscule revenue." So its a long term play I guess at least financially.




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