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I can't read the original article right now. So I must poke around in the darkness when trying to respond. Sorry if I'm being unfair.

But it sounds like we're once again enmeshed in the never-ending process of second-guessing Twitter. Let me offer a pertinent quote, from the Hugo-winning novel The Vor Game:

[You did] a right thing. Perhaps not the best of all possible right things. Three days from now you may think of a cleverer tactic, but you were the man on the ground at the time. I try not to second-guess my field commanders.

Twitter solved their problem. It is unlikely that they did so as elegantly as possible, and it's quite possible that their logic at the time will be of no use to the rest of us at all, because it was based on incomplete information about a rapidly-changing software universe.




Without second guessing them, it remains a fun curiosity that at their size and failure rate they continue to reject vendor expertise in this space. If Starling and Kestrel reinvent little, what can we learn about this counter intuitive behavior, especially re management and investors?




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