To me, the approach of product management makes a lot of sense. For example with linux and gaming, some of the gamers can surely be reached with a nice website, a streamlined installer etc, initiating a conversion from Windows. However, what really boosted Linux in the gaming space is Steam's involvement - first by creating an easy to use product out of Wine (Proton) and a great bundle with the Steam client, and then by releasing the Steam Deck, which has Proton preinstalled and as default. This created an incentive not just on the gamer side, but on the developer side as well.
I want a similar thing for GrapheneOS. I think the current project and website is not just fine, it's more than enough the way it is. Where it needs more energy is reaching users via b2b agreements - like having phone manufacturer support for GrapheneOS, and even better, Graphene preinstall offerings, preferably in a wide price level. Murena, for example, is one that's on the right track with their similar thing. I want this for GrapheneOS as well.
I guess the TL;DR is: they don't need to target the end user better, they need to find businesses as partners.
Thanks for taking the time to actually walk through your idea - it does make sense and you did a good job of explaining it to me.
I would say it's still a bit more of a slower growth approach, but that can be fine. To be clear, I don't really have a dog in the fight, I was just questioning if faster growth is what Graphene wants versus an approach like you're describing. Both can be viable for growing, but even with your linux/Steam example, it's not like linux has taken the world by storm - it's still at ~4% "market share" (and that's even among Steam users). It's still very niche, really only used by gamers and coders.
But I think we're talking past each other, or at least with different assumed goals. My suggestion of showing features and having a more broadly appealing website assumes GrapheneOS wants to some day be on 30%+ of phones in the US (potentially supplanting Android). And I just don't see how you get there with the website as it currently is.
You know what, indeed, when reading your point like that, I agree. From my POV, GrapheneOS is not looking great as a product. Which is exactly what you miss as well - looking at the website, and its inadequacy as promotional material.
