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In case people need a refresher on what the Pareto frontier is, this article does a great job explaining it (with Mario Kart!): https://www.mayerowitz.io/blog/mario-meets-pareto
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Everyone started using the term after that article came out, it feels like...

It would appear from google trends [0] this is roughly right (the article came out in 2024), but it was popular in books [1] 15 years earlier.

[0]: https://trends.google.com/trends/explore?date=all&q=pareto%2...

[1]: https://books.google.com/ngrams/graph?content=pareto+frontie...


I would guess that the article came out because the term was getting popular in AI/LLM circles for measuring LLM cost-for-performance metrics. It was probably riding the meme up the wave, rather than fundamentally triggering it.



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