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I suspect if you asked a lot of users what they thought about Instagram's income, they wouldn't have a clue what you're talking about. I'm not sure that a lot of people even realise why they pay for mobile applications (they paid for the phone so why are they paying more now?), and just attribute it to corporate greed.

I asked the question of some of my peers recently, and their justification was that Instagram didn't new income, as it was providing fun. I'll leave you to figure out how that works.



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