Hi - text ads are about end user conversion. Otherwise it is just click fraud. People clicking have to buy something in the end. I have a hard time believing that IRC channels have a good enough conversion to pay for bandwidth and salaries.
I'm seeing that this is a longer conversation, but consider this simple example. Facebook ad rates have dropped significantly from their early days. When people are communicating in an application (which is all Facebook really is), they are not in the mood to buy/convert. So, if you are receiving income, great, but I doubt it will be sustainable. Take a look at the ads you get and see if you get re-buys.
Anyways, please don't take this as harsh. This is probably
one of the hardest problems for a publisher to solve.
Twitter is just trying to figure it out right now.
I didn't know you could use Adsense for such real-time dynamic content on a webpage. Doesn't the G crawler have to come around and index a webpage n hours later?
It is not a large number, and they do have a lot of
inventory. The ads are just not as effective.
Also, 3rd parties (aka you and me) do not get these ads, nor
would we get the great pricing that google does.
Ah - twitter raised $30+ million.. Is that is what you mean by larger problems :-)
Regarding CPC.
People have to buy something is the VAST majority of the txt ad market. There is near ZERO brand awareness in
that market. If an advertiser is buying txt ads on IRC
and hoping for conversion, I would be really, really
surprised that they re-buy. (aka - you are getting filled
by a network)
Your example text tells me how you are really getting
revenue. You are using context for affiliate deals.
That actually might be viable.
Re: since 1999... cool, what sites were you involved with
before?
>> "Ah - twitter raised $30+ million.. Is that is what you mean by larger problems :-)"
Sure, that's a pretty risky position to be in IMHO. Now they either have to suddenly be insanely profitable, or get bought for a lot, or raise more money. You have to have balls of steel to play that game.
Boulder, since Mibbit is using Adsense to serve ads, he should always have some ads showing up for whatever keyword the chat room is talking about, simply because Adsense ads are generally keyword targeted. An advertiser would have to specifically exclude Mibbit.com from showing their ads in their Adwords account, and they would only do that if they are wasting their money on Mibbit.com
But the fact is, Mibbit has been around for a while, and it is STILL serving text ads from Google - no exclusion.
I think axod should work on selling display advertising directly.
