> This reminds me of when a coworker left to go help develop Technicolor's (yes, that Technicolor) new social media platform.
Random semi-related memory unlocked:
I briefly worked at Technicolor along with most of the people who were at Chumby Industries when it imploded.
As part of the wind-down of Chumby a deal was struck for Technicolor to take on most of the employees to help build MediaNavi, a Netflix-competitor streaming service. We Chumby hires were mostly focused on working on client-side technology to build the streaming service into early "Smart TVs".
It was a complete disaster and I only lasted there about 3 months. Almost everyone I know that made the transition had left within 6-8 months.
I'm pretty sure this is a few years before Technicolor tried the social media thing.