Every UI/UX design agency in New York claims SaaS specialization. Most are lying.
Check their portfolio. If it’s only landing pages and marketing sites, they don’t design products. If it’s consumer apps, they don’t understand B2B. If there’s no admin panels, user management, or settings screens, they’ve never designed multi-tenant platforms.
Real specialization shows depth: onboarding systems, role-based dashboards, permissions UI, empty states, data tables, admin tools. Not pretty hero shots.
Check their portfolio. If it’s only landing pages and marketing sites, they don’t design products. If it’s consumer apps, they don’t understand B2B. If there’s no admin panels, user management, or settings screens, they’ve never designed multi-tenant platforms.
Real specialization shows depth: onboarding systems, role-based dashboards, permissions UI, empty states, data tables, admin tools. Not pretty hero shots.