However, I do take most certifications as mild negative signs. E.g., SCJP, CSM, PMP. A lot of for-profit certifications are worthless. A notable exception are some of the Cisco certs, which really put people through their paces. Which makes sense, as Cisco benefits more from having expensive Cisco products work well than from certification revenue.
It'll be interesting to see what bucket Coursera certs fall into. They need to jump on the cheating thing right quick, though.
I took the first AI class last Fall, and if you've never been exposed to the material, it was a very good survey of Artificial Intelligence.
I'm not sure about the actual comparative amounts, but Cisco makes a lot of money off of certifications. Of course, in the long run making them actually represent something is best for both sides of the business.
80% of Cisco's revenue is hardware. And even the service side is something close to $2 billion. I suspect the amount of money they make off of certifications is a tiny slice of that. Even if there are 10k CCIEs each paying $1500 for a yearly test, that's only $15 million, which is nothing to Cisco.
> Of course, in the long run making them actually represent something is best for both sides of the business.
That's not true for many certifiers. Take a look at the CSM certificate. It is meaningless, but popular and therefore profitable.