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Google Chrome has 310 million active users (according to Google at their I/O conference in June). In the Chrome Web Store, AdBlock is listed as having 9.3 million users, and Adblock Plus is listed as having 4.9 million users.

Mozilla Firefox had 270 million users in 2009, and presumably has less than Chrome's 310 million now (given their smaller market share). Adblock Plus is listed as having 14 million users on Mozilla Addons.

While it's entire possible (and indeed, likely) that these numbers are not completely accurate, it's also unlikely that they are outside of the ballmark (so to speak). For example, saying that Adblock usage numbers are off by half (that is to say that the usage would be closer to ~30 million than ~15 million), it would still only mean that 10% of Chrome and Firefox users choose to utilize the most popular Adblock choice(s).

It's true that 10% or even 5% of users can be considered "a large portion" (due to the unquantified nature of the statement), but it also would not form a strong basis for confirming the assertion that "No one seems to mind that Google searches contain more ads today than before" (on the basis of Adblock usage by the general population).




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