Pears grown in Argentina, packed in Thailand, sold in the US: is an example of how convoluted and absurd our food supply chains have become. Shipping fruit thousands of miles for processing, driven by a system that prioritizes lowest cost per calorie over nutritional value. Time to disrupt this status quo by reframing food as a vector for health rather than just a commodity. Time to align agriculture and supply chains with health outcomes (like fresher, nutrient-dense food produced closer to consumers). Improving public health and creating new economic opportunities for farmers.