Possibly competitors of the advertiser [who can't afford PPC]? Another thought: ... | Hacker News

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		citizens on Aug 3, 2012 \| parent \| context \| favorite \| on: Who 'likes' my Virtual Bagels? Possibly competitors of the advertiser [who can't afford PPC]? Another thought: An advertiser could use a bot to click on ads for keywords they are targeting. If they could exhaust their competitors daily budget they could potentially get higher placement for less CPC [later in the day]. I'm thinking of Adwords here.

unreal37 on Aug 3, 2012 [–]

This. I think it's an attempt to keep the PPC prices for certain keywords down. Exhaust the budgets of competitors.

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