If what I see on busses around here (York, UK, and occasionally other cities) is anything to go by, bus-side advertising is dying on its arse. Most of the busses I see are carrying adverts for sales that ended months ago of films “in cinemas now!” that stopped playing on the big screen a year or more ago. If bus-side adverting were in a healthy state I'd have thought new content would have replaced those long ago.
If what I see on busses around here (York, UK, and occasionally other cities) is anything to go by, bus-side advertising is dying on its arse. Most of the busses I see are carrying adverts for sales that ended months ago of films “in cinemas now!” that stopped playing on the big screen a year or more ago. If bus-side adverting were in a healthy state I'd have thought new content would have replaced those long ago.