On: Why We Put On The Crunchies

to do some healthy self-promotion, what did you think?

I think there is also the concept of bribery there. Give a few pats on the back of big companies, and in return hope that the next time they need to release info, they'll leak you the inside scoop

Not to mention sponsoring future Crunchies and other Techcrunch events.

Have to give it to them though for getting Zuckerberg, Ozzie, and Marissa Mayer to show.