Boy, I don't agree with that last. It's a pretty interesting book, but the writing is pedestrian and there are far too many asides and stories that detract from the main points. By way of contrast, I read it because it was recommended after I said I loved "The Soul of a New Machine" (Tracy Kidder), which really is an extremely well-written book, in the "every word counts" sense. "The Soul of a New Machine" is a book that a writer can appreciate for the writing.