Thing is, one of the reasons why so many people use the product is because it's so cheap for them. Given the sheer amount of content being produced today, I don't think it's reasonable to expect most of it to command the price that it needs to be for the makers to make money off it. This is separate from the issue of parasites like Spotify, which can still profit in this arrangement by skimming a little bit from everyone.
>I don’t think its reasonable to expect most of it to command the price that it needs to be for the makers to make money off it.
Would it be that much though? Consider an artist with 20k unique regular listeners, which is successful territory but nowhere near big. If albums cost 3-5 bucks, an artist could make a good individual living releasing albums every 8 months or so, which is plenty of time to make em. Songs could then be maybe 30-50 cents. We’re never going back to such a model, but it wouldn’t be that expensive to fund artists.