Wow. It never occurred to me that this might be anything but the landing page of a product.
The title here, the presentation on the page itself. Everything screams "landing page". I had to go back on a desktop browser to see the word "blog" in the url bar, and mentally shift those graphics and little islands of text around until I can view it from that lens. If it's really just a sub-product of the main product that they're talking about, then yeah, it makes more sense in that context.
But my answer to your question would still be "Yes". Absolutely. If you're a product, the job of your blog is to convince people coming off the street that they need your thing, even if they didn't realize it yet.
Step one of that process is to not bounce them back to the street without any idea what they're looking at.
