So interestingly you see this sort of thing play out in online media.
- Youtuber X has a runaway successful video/s.
- Seeing the cashflow from that video, they think "Hey, I could probably duplicate this!"
- When that duplication fails, they decide "You know what, maybe I just need to make a lot of videos"
- When that doesn't bring in the expected income and/or leads to burnout they think "You know what, I think I need some outside help to make me see my blindspots".
And, of course, invariably when that outside help comes in, so does the slop. The outside help does not care about quality, they care about getting money in through the door. That often involves hack and slashing all efforts at quality, shilling out endlessly, and some real questionable decisions when it comes to employment.
Now, of course, the creator is still responsible for what their company becomes. But, money is money and a creator/owner is just more likely to like easymode income (for themselves) vs duplicating the efforts of a prior period.
I used to really like James and Mike Mondays. Then Mike posted a dick pic on the subreddit and for whatever reason that wasn’t a fireable offense. Kind of killed the vibes for me. That was even before everything started really changing. Now it’s like the avgn is reanimated from the grave for each episode. I haven’t really watched in years.
- Youtuber X has a runaway successful video/s.
- Seeing the cashflow from that video, they think "Hey, I could probably duplicate this!"
- When that duplication fails, they decide "You know what, maybe I just need to make a lot of videos"
- When that doesn't bring in the expected income and/or leads to burnout they think "You know what, I think I need some outside help to make me see my blindspots".
And, of course, invariably when that outside help comes in, so does the slop. The outside help does not care about quality, they care about getting money in through the door. That often involves hack and slashing all efforts at quality, shilling out endlessly, and some real questionable decisions when it comes to employment.
Now, of course, the creator is still responsible for what their company becomes. But, money is money and a creator/owner is just more likely to like easymode income (for themselves) vs duplicating the efforts of a prior period.