In with an annoying "acutally".. I wish I wasn't but I just filed some feedback with Apple today (really this morning) on how the "profiles" on Apple TV are a misnomer. They're not real.
Here's our experience for what it's worth and why I say misnomer.
I setup an Apple TV in a parent's apartment. It turns out that when they re-arrange the icons, even if they're in their profile, they rearrange the icons on the "default" profile - which is mine.
So I came home to an Apple TV with the apps all moved around.
Digging into it, it seems that while there is the cover of "user profiles" on Apple TV, they simple aren't useful. Logged in apps stay logged in across all profiles. So it's not like a browser profile where you can have two different logins to say Jellyfin or Plex or Youtube or Disney+.
As such, the profiles are indeed a misnomer when compared to what any reasonable user would expect of changing "profiles."
When each member in a household has an Apple Account, you can create unique user profiles for each person, with Up Next lists, system language preferences, paired AirPods settings, music, Game Center data, and content recommendations personalized for the currently active user.
Note how little profiles actually do. You can't use your own logins to any services, or have a home screen that is yours with your apps. It's still just a one-user device sadly.
Here's our experience for what it's worth and why I say misnomer.
I setup an Apple TV in a parent's apartment. It turns out that when they re-arrange the icons, even if they're in their profile, they rearrange the icons on the "default" profile - which is mine.
So I came home to an Apple TV with the apps all moved around.
Digging into it, it seems that while there is the cover of "user profiles" on Apple TV, they simple aren't useful. Logged in apps stay logged in across all profiles. So it's not like a browser profile where you can have two different logins to say Jellyfin or Plex or Youtube or Disney+.
As such, the profiles are indeed a misnomer when compared to what any reasonable user would expect of changing "profiles."
In other words, a sham!
Ref from reddit confirming as much: https://old.reddit.com/r/apple/comments/qeatju/the_way_that_...
Ref from Apple that buries the lede: https://support.apple.com/en-ca/guide/tv/atvb0753b37d/tvos
Here's the salient bit from that apple page:
When each member in a household has an Apple Account, you can create unique user profiles for each person, with Up Next lists, system language preferences, paired AirPods settings, music, Game Center data, and content recommendations personalized for the currently active user.
Note how little profiles actually do. You can't use your own logins to any services, or have a home screen that is yours with your apps. It's still just a one-user device sadly.