This is going to continue until legislation is introduced to fine companies for each customer data point exposed. Eg a single data point = $100. Email, name, address - that's $300 per customer.
Some recent hack exposed my name, address, email, and phone number. Now I regularly get emails that are just all these details and an attachment.
Turns out it's just a run of the mill bitcoin blackmail letter in a pdf file. I should read it very carefully, they will visit <my name> in <my city> if I don't act, they totally control my phone and my laptop, etc.
I got those daily as well, very funny some of them use my old address with an even older google street view before the home was built, claiming they just "visited your house yesterday"
Some recent hack exposed my name, address, email, and phone number. Now I regularly get emails that are just all these details and an attachment.