Market in places your customers frequent in addition to developer/creator related communities. Have a social media presence, post in relevant subreddits/Discord servers/forums, target your actual audience with paid ads if you go that route, try to get coverage from sites and creators that target your customers, present at events that your customers visit etc.
You really want to be known as an 'authority' in your area of choice and have your product in front of as many people in its target audience as possible, so people trust you know what you're doing and take you seriously.
You really want to be known as an 'authority' in your area of choice and have your product in front of as many people in its target audience as possible, so people trust you know what you're doing and take you seriously.