When pitching anyone else, always ask yourself: What's in it for them to write about me? Why should they care? Why should their readers care? How can this pitch be made into a blog post? What story do I want them to tell?
If you can answer that, briefly, in your pitch, you'll have a much easier time pitching people with success. The "My product is awesome. Here are the features. Write about me." approach rarely works.
If you can answer that, briefly, in your pitch, you'll have a much easier time pitching people with success. The "My product is awesome. Here are the features. Write about me." approach rarely works.